Is the ability to forget the key to bringing back tourism? It is no secret that crises can severely affect travelers perception of whether a destination is worthy of a visit. So how do executives make would-be tourists forget the painful memories of 2020? Or are the travelers just as eager to ffile those memories […]
Governments Stick It to Hotel, Travel and Tourism Industries
The hotel, travel and tourism industries have been hammered by COVID-19. As strategic partners in the tourism paradigm, hotel executives have seen investments in this sector decline by 59 percent in the first half of 2020. McKinsey research suggests that the all industry segments will not see a recovery to pre-COVID-19 levels until 2023 or later. […]